Meet Mindy and Jason Hoover — Franklin, TN Real Estate Done Personally

Jason and Mindy Hoover, The Hoover Team — real estate agents in Franklin, TN

Mindy Hoover, Certified Luxury Home Marketing Specialist & Certified Home Stager in Franklin, TN

Mindy Hoover, The Hoover Team — Franklin, TN real estate

I came to real estate in 2018 after 12 years as a music director, and the transition made more sense than most people expected. Teaching, directing, and performing all require you to read a room, connect with people quickly, and communicate clearly under pressure. So does selling a home. The skills transferred.

I'm a Certified Luxury Home Marketing Specialist (CLHMS) and a Certified Home Stager, and I'm based in Franklin, TN — where I've lived with my family since 2004. The CLHMS designation requires a documented history of luxury market transactions, specialized training, and ongoing education. Fewer than 5% of REALTORS® nationally hold it. My Certified Home Stager credential means I can walk into your home and tell you exactly what a buyer is going to see when they walk through your front door, and what to do about it before they get there. That combination — luxury market knowledge and professional staging expertise — is something most agents simply don't offer.

Outside of real estate, I chair Love the Dress TN, a nonprofit I founded that provides free prom dresses to young women in Williamson County who couldn't otherwise afford them. Community matters to me, not as a marketing point but because I've lived here for 25 years and this is home. The same care I bring to that work is what I bring to every client relationship.

I'm also certified in Senior Real Estate (SRES) and Real Estate Negotiation, which means I'm equipped to handle the full range of what buyers and sellers in this market actually face — from first-time luxury purchases to downsizing transitions to competitive multi-offer situations.

Jason and Mindy Hoover with their dogs — The Hoover Team, Franklin, TN

Jason Hoover, Real Estate Broker & Coach in Franklin, TN

Jason Hoover, broker with The Hoover Team — Franklin, TN real estate

I've been in sales and marketing for over 25 years, and real estate is where that background has done the most good. I hold a Business degree from Belmont University and a broker's license in Tennessee, which means I operate at a different level of accountability and oversight than a standard licensed agent. When you work with The Hoover Team, there's a broker actively involved in your transaction — not a name on a wall.

Most of my work outside of client transactions involves coaching and mentoring real estate agents. I've helped shape the careers of professionals across Middle Tennessee, which means the standards I hold myself to aren't average industry benchmarks — they're the ones I teach. That background informs everything from how we structure our client process to how we approach negotiations and problem-solving when deals get complicated.

I'm also a real estate investor, which gives me a perspective on transactions that a purely transactional agent doesn't have. I think about long-term value, market cycles, and neighborhood trajectory in a way that's useful whether you're buying your forever home or making a strategic move up in the Franklin market.

Away from work, I'm a baseball fan, a bourbon enthusiast, and most importantly a husband and father. Family is the reason we do this work the way we do it — because we understand that a home isn't just a transaction. It's where the most important parts of your life happen.

Why Work With The Hoover Team in Franklin, TN?

Most real estate teams in this market are built around lead volume. Ours is built around the relationship. When you hire us, you work with us — not an assistant, not a showing agent, not a transaction coordinator who's never met you. Mindy handles every client-facing element of your sale or purchase. Jason is involved in the strategy and oversight of every transaction we take on. That combination is rare, and it's why our clients refer their friends and family to us.

We're based in Franklin and we know this market from the inside — the neighborhoods, the builders, the pricing patterns, and the agents on the other side of your transaction. We've helped buyers relocating from California, Chicago, and New York find exactly the right home without ever feeling lost in the process. We've helped sellers in Franklin achieve multiple offers, above-asking prices, and fast closings in markets where other listings sat. The results in our reviews aren't accidents. They're what consistent preparation and genuine investment in every client produces.

Common Questions About The Hoover Team

What credentials does Mindy Hoover have?

Mindy is a Certified Luxury Home Marketing Specialist (CLHMS), a Certified Home Stager, and holds several additional designations including SRES and RENE. The CLHMS designation is awarded by the Institute for Luxury Home Marketing and recognizes agents with proven performance in the upper-tier market. Her staging certification means every listing she takes gets a professional eye on presentation before it hits the market, at no additional charge to the seller.

What areas does The Hoover Team serve?

We're based in Franklin, TN and work throughout Williamson County, including Brentwood, Nolensville, Thompson's Station, College Grove, Arrington, Leiper's Fork, Spring Hill, and Fairview. Franklin is our primary market, and it's where we do the majority of our work.

Does The Hoover Team work with both buyers and sellers?

Yes, though our primary focus is on listings. Mindy leads all client work — showings, consultations, negotiations, and closings. Jason serves as broker and handles the operational and marketing side of every transaction. When you hire us, you work with us directly, not a showing assistant or a junior agent.

Who is Jason Hoover?

Jason is the broker of The Hoover Team and brings over 25 years of sales, marketing, and business coaching experience to every transaction. He holds a business degree from Belmont University and has worked extensively as an investor and coach in addition to his real estate career. He's the operational backbone behind how the team runs, and he's involved in every deal even when Mindy is the primary point of contact.

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What Our Clients Say About Working With Us

Loved working with Mindy and the Hoover team! Mindy went over and above trying to sell our house! She held two open houses (in one weekend) and posted very large advertising flags in our yard and neighborhood entrance where even our neighbors were impressed and said we should have charged admission because there were over 50 cars in one day! It worked because we ended up having 12 offers and the house went $20,000 over asking! 😊

Lauren Hill

Franklin, TN Homeowner

Selling a home is a challenging time for anyone and I had to put my home up for sale during a very difficult situation. Jason and his team came into my life and made everything bearable. They organized and scheduled showings for homes to look at and when the time came to sell my home the work was seamless and happened quickly. I can never thank them enough for their support and compassion.

Debra B.

Franklin, TN Homeowner